As a business owner, you have a lot to think about when it comes to protecting your assets, employees and customers. One of the best investments you can make is in commercial CCTV for your business.
Commercial security cameras offer numerous benefits that can help you detect and prevent crime, monitor employee and customer activity, and provide evidence for investigations. In this article, we’ll explore the key reasons why you should consider investing in commercial CCTV for your business.
Table of contents
- 1. Detecting and deterring crime
- 2. Monitoring your site for suspicious activity
- 3. Improving employee productivity
- 4. Monitoring employee activity
- 5. Improving customer service
- 6. Detecting and deterring shoplifters
- 7. Using CCTV footage as evidence in investigations
- 8. Protecting the business against false claims
- 9. Remote monitoring capabilities
- 10. The potential for lower insurance premiums
- 11. Peace of mind for staff and the business owner
- 12. Cheaper than the cost of crime
- 13. Improved business perception
- 14. Securing and retaining customers
- Summary: Why invest in commercial CCTV for your business?
1. Detecting and deterring crime
Commercial CCTV cameras are a powerful tool for detecting and deterring crime. Simply having security cameras visible on your premises can be enough to deter would-be criminals and thieves from attempting to steal or damage your property.
The impact of crime on a business can be disastrous. Therefore, shrewd business owners should always look to install a commercial CCTV system to protect their premises.
If a crime takes place, the footage captured by your CCTV cameras can be used to identify and prosecute the perpetrators.
Dependent on the site and budget, there is a range of security camera options for businesses. If you are currently looking at your options, read our article covering the different types of commercial CCTV cameras.
2. Monitoring your site for suspicious activity
One of the key reasons to invest in commercial CCTV for your business is to monitor your site for suspicious activity. With commercial CCTV cameras in place, you can monitor your business premises for any suspicious activity, even when you’re not on site.
This can include anything from unauthorised access to restricted areas to suspicious behaviour by employees or potential intruders. By catching potential issues early on preventative measures and reducing the risk of theft, vandalism, or other criminal activity.
The impact of crime can be financially significant, therefore a well designed surveillance system is key to preventing theft, break-ins and vandalism.
To further reduce the risk of an intruder entering your site, an investment in a perimeter CCTV system would be a wise choice.
3. Improving employee productivity
Having commercial CCTV cameras in place can help improve employee productivity.
When employees know they are being monitored, they are more likely to stay on task and avoid wasting time. You can gain insight into disruptive employees, those who take excessive toilet breaks and those who spend too much time on their mobile phone.
Additionally, security cameras can be used to monitor employee attendance, which can help reduce absenteeism.
4. Monitoring employee activity
In addition to improving productivity, commercial CCTV cameras can be used to monitor employee activity.
This can include anything from checking on employees who work alone, to ensuring that employees are following safety protocols. By keeping an eye on employee activity, you can identify any issues early on and address them before they become bigger problems.
Furthermore, internal surveillance cameras can be deployed to spot and manage incidents of sexual and inappropriate behaviour. Lastly, if you are suspicious of light-fingered employees stealing company property, we would recommend considering a covert CCTV system.
5. Improving customer service
Another less obvious reason to invest in commercial CCTV for your business is to improve customer service. Commercial CCTV cameras can also help you improve customer service.
By monitoring customer interactions with staff, you can identify areas where employees may need additional training or support. This is particularly useful in customer facing industries such as hospitality and retail.
Additionally, security cameras can be used to identify any potential safety hazards that could impact your customers.
6. Detecting and deterring shoplifters
Of course, this applies directly to the retail environment. Shoplifting and theft costs businesses millions of pounds every year. Quite often, stores have to deal with repeat offenders and known shoplifters entering their stores.
If you are in charge of security or own a chain of stores, read our guide to CCTV in shops & retail security cameras.
7. Using CCTV footage as evidence in investigations
In the unfortunate event that a crime does occur on your business premises, commercial CCTV cameras can provide valuable evidence for investigations.
By reviewing footage captured by your security cameras, law enforcement officials can identify suspects and build a stronger case against them.
If you are unclear on the laws surrounding CCTV in the UK, read this article highlighting the regulations you need to follow.
8. Protecting the business against false claims
In today’s litigious society, false claims against businesses are all too common. With an investment in commercial CCTV for your business you can protect yourself against these types of spurious claims.
By reviewing footage captured by your commercial surveillance cameras, you can refute false claims and protect your business’s reputation.
9. Remote monitoring capabilities
Many commercial CCTV systems offer remote monitoring capabilities, allowing you to keep an eye on your business premises even when you’re not there. For example, Hikvision’s CCTV camera systems can be connected to an app that can be viewed 24/7 from anywhere in the world.
Remote monitoring can be especially beneficial for businesses with multiple locations, as it allows you to monitor all of your sites from a central location.
10. The potential for lower insurance premiums
Investing in commercial CCTV cameras can also help lower your insurance premiums. Insurance companies view businesses with security cameras as being less risky, which can result in lower insurance premiums.
If you engage a commercial insurance broker, they could help you find an insurer that offers lower premiums if you have CCTV on site.
11. Peace of mind for staff and the business owner
Perhaps the biggest benefit of investing in commercial CCTV cameras for your business is the peace of mind it provides. Knowing that your business premises are being monitored around the clock can help reduce your stress levels and allow you to focus on other aspects of your business.
Furthermore, staff members will feel a greater sense of peace of mind if they work for a security-conscious business. Staff leaving after dark, or arriving early will feel more secure if the company car park is well lit and has highly visible CCTV cameras in place.
12. Cheaper than the cost of crime
While investing in commercial CCTV cameras may seem like a significant expense upfront, it can save you money in the long run. By deterring crime and reducing the risk of theft or vandalism, you can avoid costly losses and reduce the need for expensive security measures.
13. Improved business perception
Finally, having commercial CCTV cameras in place can improve your business’s perception in the eyes of customers and employees. By demonstrating that you take security seriously, you can help build trust and loyalty among your customers and attract top talent to your business.
14. Securing and retaining customers
This mainly applies to warehouses, logistics sites and other businesses storing goods on behalf of their customers. A well-designed commercial CCTV system will show your potential clients their goods are safe and well protected against theft.
If you are a warehousing or logistics business, losing a key account would be dire for your business. If this concerns you, check out our range of warehouse CCTV systems or read our article covering the best surveillance systems for warehouses.
Summary: Why invest in commercial CCTV for your business?
In conclusion, investing in commercial CCTV for your business is a smart decision that can provide numerous benefits. From deterring crime and improving employee productivity, to providing valuable evidence for investigations and reducing insurance premiums, commercial security cameras are a valuable investment that can help protect your business and give you peace of mind.